LOOTMOGUL · FOR TEAMS, LEAGUES AND BRANDS
Grow fans and sponsorships with licensed athlete AI.
LootMogul is Super's sports business line: AI experiences built with real athletes' voices and expertise, licensed with consent.
WHAT WE DEPLOY
Three things sports organizations ask for.
Fan experiences
AI experiences with your athletes for fans: lessons, stories and moments, each labelled as AI.
Licensed athlete campaigns
Campaigns voiced by athletes who licensed their voice and approved the content.
Sponsor storytelling
Sponsor activations told by licensed athletes, with an approval step before release.
RIGHTS FIRST
Nothing goes live without the athlete's approval.
Every athlete voice is licensed and labelled as AI. Scope, attribution and use are agreed before a campaign is built.
- Licence agreed with the athlete
- Script and scope approved
- Audience sees an AI label
- Changes go back for approval
OUR HISTORY
Where Super began.
LootMogul is where our work with athletes started. It led to Super Athlete, and then to Super, the company that now brings these lines together.
- 1,800+
- Athletes licensed with consent across LootMogul and Super Athlete history
- Teams · leagues · brands
- Who LootMogul works with
- AI-labelled
- Every athlete voice